SMCNYC主题演讲亮点:Beat The BUZZR & Brand Vs. Retail

On Tuesday, May 21, at Streaming Media NYC, a series of morning keynotes featuring leading industry figures covered a wide range of topics, including how Microsoft and Fremantle are gamifying FAST and capitalizing interactive TV, 以及与Crackle关于品牌与零售的激烈辩论, Uber Advertising, IAB, and Witz About Her.

SMNYC辩论:使用AI，还是不使用AI?

On Monday, May 20, at Streaming Media NYC, two lively debates on the topic of AI in Media and Entertainment showcased leading industry figures. 第一个，“人工智能:恩惠还是泡沫?，研究了人工智能进入媒体各个领域的方式, business, and technology worlds, 它还探讨了人工智能的反叛在多大程度上是一种时尚, 其中有多少是流媒体的未来. The second, 《百家乐app下载》,，探讨了围绕“人工智能将取代我们的工作”这一想法的恐惧,，并专注于AI/ML如何使工作流程更高效, grow or refine reach, 并有助于提高利润.

奈飞宣布计划在2024年推出广告技术

Following Disney, WarnerBros, Amazon, 和YouTube上的DIY方法, Netflix号称拥有4000万广告支持的订阅用户, 宣布新的内部广告技术平台，目标是在2025年底推出

Warner Bros. 发现展示了新的内容产品, Ad Solutions, 以及年度先期活动中备受尊敬的人才

2024年5月15日，星期三，华纳兄弟. Discovery (WBD) held its annual Upfront presentation at New York City's Madison Square Garden. 主题是“让它发生在这里”," WBD leadership emphasized its strong positioning in the evolving media landscape, facilitating optimized reach for brands via new ad formats and sophisticated advertising and measurement solutions.

奥运热潮涌向流媒体，但体育svod需要合作竞争

奥运会将对美国经济产生巨大影响.S. streaming market this summer with over a quarter of all SVOD subscribers signing up to a new streaming service just to watch the Games from Paris, 根据一项新的研究.

SMNYC预览:营销你 & Networking For Keeps With LPG edu, JustWatch, LinkedIn, Paramount, and Morgan Search International

On Monday, May 20, at Streaming Media NYC, Lori Greene, Founder of LPG edu, 将主持“营销你? & Networking For Keeps," exploring the best ways to promote your brand and network organically. 确认小组成员是摩根搜索国际公司的凯伦·摩根, LinkedIn的Andy Pondillo, 派拉蒙品牌工作室的Dayo Harewood, and Sara Demenkoff of JustWatch will discuss how to expand your network without it being transactional and the best ways to build a clientele for a new business.

英国广播公司计划管理过渡到普遍访问流媒体电视

UK broadcasters, including the BBC, have said that delivering TV over the air is no longer economically viable and envisage an increased reliance on broadband networks for video streaming in the future. In a comprehensive report submitted to the UK government regarding the future of TV distribution, regulator Ofcom found widespread support across the sector for TV services continuing to be available to all but no shared view about how to achieve this. Adrian Pennington lists the three broad strategies Ofcom outlined instead and the challenges for achieving them.

SMNYC预览:CTV vs. Mobile - Where Is the Value Debate With YumCrunch, Sling, Vevo, Telly, and Totem

On Monday, May 20, at Streaming Media NYC, Mike Duffy of YumCrunch will be moderating a debate about the current value of CTV vs. Mobile. 确认小组成员是Sling Freestream的Kent Rees, Hedvig Arnet of Vevo, Dallas Lawrence of Telly, and Steve Crombie of Totem will discuss how to recognize generational and cultural differences in who, how, and where viewers consume their content and in how user experiences and monetization strategies are crafted for each platform, along with finding the value proposition for each in the current landscape and where the key content categories of premium, niche, 还有社会因素.

访谈:知识产权律师Robert J.L. 摩尔讨论视频编解码器知识产权和专利货币化问题

在这次内容广泛的采访中, Streaming Media's Jan Ozer and intellectual property attorney Robert Moore of Moore IP solutions delve into a number of topics related to video codec intellectual property issues and patent monetization, 两个不断移动的目标.

SMNYC预览:什么是Premium现在与2E6E6辩论, The Boxoffice Network, Totem Global, Team Whistle, and Quantum Media

On Monday, May 20, at Streaming Media NYC, Erica Gruen of Quantum Media Associates will be moderating a panel discussing the creation, licensing, distribution, and monetization of premium content—as well as the ROI of investing in it through one means or another, 以及来自2E6E6的内森·库塔的见解, 票房网络的Stan Ruszkowski, 图腾全球公司的史蒂夫·克龙比, 还有Team Whistle的Joe Caporoso.

为什么你应该拥抱可持续发展(但不是你想的原因)

To really make an impact, we have to put sustainability within a context we can understand. It's hard, 无论是个人还是企业, sometimes to grasp the very huge concept of climate change and then commit to "sustainability efforts" as a way to have an impact. But when there is context, sustainability efforts can be achieved without actually trying to focus on them in particular. 在流媒体行业，这种背景就是权力.

Vevo at the IAB NewFronts: Short-Form Optimization for FAST, CTV, OTT, and Programmatic

On Thursday, May 2, Vevo, 世界领先的音乐视频网络, 在2024 IAB NewFronts上展示了“观看更多音乐”. 所涉及的主题包括实现覆盖面的挑战, recency, relevancy, 以及当前流媒体生态系统中的测量, 品牌安全和透明度在FAST中的重要性, Vevo在CTV领域的持续扩张, and its ambition to become the world's largest programmatically traded TV network.

富博在2024年IAB NewFronts期间推出了一套新的CTV广告产品

广告部门代表着一家一流公司的持续创新

导论:基于ai的编解码器开发的基础

促进对AI编解码器发展的认识, Deep Render的CTO和联合创始人, Arsalan Zafar, has launched an educational resource titled "Foundations of AI-Based Codec Development: An Introductory Course.在最近接受《百家乐软件》采访时, Zafar提供了对课程内容的见解, target audience, and expected outcomes.

Q&A: AI在广告与伦勃朗的科里·特雷菲莱蒂

Cory Treffiletti, CMO of Rembrand, discusses the company's innovative use of programmatic generative AI for virtual product placements, along with how speedily AI is developing within the advertising industry and the ways it is upending the traditional media buying process.

Tubi和DAZN宣布合作在北美推出FAST频道

Tubi Becomes First Partner to Launch DAZN Women's Football FAST Channel in North America

在NAB 2024年:视频, Telestream, Phenix, Ateme, V-Nova, Twelve Labs, Norsk, Dolby, and NETINT

Any NAB report is like the story of the blind man and the elephant: what you experience is what you touch, 代表整体的一小部分，甚至可能不是一个好的样本. 话虽如此，这是我在节目中触摸到的东西. Many of these experiences are accompanied by video that I shot of the interviews.

SMNYC Sneak Preview: Keynote: Microsoft and Fremantle Beat the BUZZR with Gamified FAST

On Tuesday, May 21, 微软首席技术官安迪·比奇和弗里曼特尔高级副总裁, Global FAST Channels Laura Florence will present Streaming Media NYC's opening keynote. 他们将讨论新的Beat the BUZZR平台, 它是如何将FAST游戏化并资本化电视的, 促成这一切的合作, 以及引擎盖下的人工智能.

NAB 2024:颠覆性流媒体行业的顶级新技术

Exciting new and (mostly) AI-driven tools and services from NAB 2024 that very specific problems, from shooting great iPhone footage to automatically creating short clips to providing live low-latency translation and captioning to creating customized radio programming to building purpose-driven social communities.

流媒体预览:计算而冷却与Netflix, Adeia, 流媒体绿色化, 以及帮助我流媒体研究基金会

On Wednesday, 5月22日在纽约流媒体, Dom Robinson, Founder, 流媒体的绿化和导演id3as/Norsk, will moderate an all-star panel of leading streaming technology providers and innovators to discuss how to make media's tech stack more cost and energy efficient and implement sound and sustainable best practices throughout the media supply chain, Sujana Sooreddy的见解, Netflix的高级首席软件工程师, Serhad Doken, CTO of Adeia, and Tim Fore-Siglin, 帮助我流媒体研究基金会的创始执行董事.